Savant Firm

Interested in memory foam but prefer a firm mattress? Our most popular Savant Firm model offers a firm feel at the surface, and is now enhanced with our EverFeel.

This mattress is compatible with an Active Base (sold separately). Whether you are purchasing your adjustable bed base for health reasons, to read, write, watch TV more comfortably, or simply to get a better night's sleep, this mattress is designed to support your active lifestyle.




iComfort - iComfort Genius -  Firm  by Serta


Serta's latest break through in gel memory foam technology is the world's first dual-action gel memory foam infused with both Serta's original MicroSupport® gel and our new MicroCool™ gel – for 25% more total gel than our original Cool Action™ gel memory foam. This unique and exclusive design works to provide more support where your body needs it and gives the material an enhanced ability to transport heat away from the mattress layers above it. Here's how it works - Millions of Serta's original MicroSupport® gel beads gather under the areas of your body that need extra push back support. Meanwhile, our new MicroCool™ gel features advanced phase change material encapsulated in a proprietary gel designed to efficiently capture, store and ultimately dissipate away heat from the mattress layers above. What are phase change materials? These materials were originally developed for the space program to help astronauts adapt to the wide temperature swings experienced in space. Now, phase change materials are used in performance clothing, medical applications and building materials. This patent-pending design encapsulates these materials in super-conductive gel to help enhance their effectiveness in transporting heat.

Mattress Features


  • Cool Action™ Dual Effects™ Gel Memory Foam
  • EverFeel Tecnology
  • iComfort® Comfort Last® Foam Core with Ultimate Edge® Support
  • PillowSoft™ Foam
  • Support Foam
  • Adjustable Friendly







10 Year(s)

Mattress Height


Savant Firm


Sale Price


Mattress Only Price


Box Spring Only Price




About Company

We are a locally owned company that tries to service our customers in the best way possible. Our mission is to provide you with the best possible product with the very best customer service. We ask questions about your sleep patterns so we can help you make the best choice about your new mattress.


A Proud Serta Retailer

As the area's largest Serta retailer, we are proud to bring you the world's best mattresses from Serta. We are America's #1 best manufacturer. All of our products are designed and made right here in the USA.

We are locally owned so we are your neighbors, your friends and part of your community. We bring service and professionalism to your locally owned store.

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